CraneDigital is a 3D graphics specialist located in Fort Collins, Colorado with 30 years experience creating unique, targeted imagery – both still and moving – to visually communicate your value proposition to your target audience.
With a solid education and training in commercial and fine art, we entered the work force years ago through the door of advertising. Advertising and graphic design led to publishing, marketing, computer graphics, and more illustration using conventional techniques such as airbrush. After several years of this, 3D computer graphics became more accessible, and the rest is history. 30 years later we’re still at it. Creating compelling imagery and design for one-of-a-kind applications for clients around the globe.
3D graphics requires a certain way of thinking and a certain skill set to implement well. The skilled 3D artist is able to create virtually anything with today’s modern software and insanely fast computers. As AI becomes increasing popular, techniques to actually produce creative ideas will become even more powerful. But it requires the ideas themselves – creative human thinking – to implement.
AI and its Role
AI can take what’s already there and re-shuffle it. But the uniquely human skill of listening to a client’s needs, understanding goals, then actually creating specific imagery precisely illustrating a client’s message can never be replaced.
Trying to be all things to all people is never successful. With 30 years of experience CraneDigital has a solid understanding of who we are and what we offer; consistent quality, unique creativity, and that little ‘something extra’ propelling your marketing efforts to stand out in a crowded landscape. With this in mind, allow CraneDigital the privilege of helping you visualize your products and services to your target audience. We join existing creative teams as a 3D graphics specialist to consult, imagine, create. Give us a call at (970) 213-1828. We can help.